Author Archive

My Changing Media Diet

Posted: May 4, 2011 by jbianchi23 in Uncategorized

Over the course of this semester, several aspects of my media consumption have changed, at least slightly. As a business student, it is to my advantage that I read the newspaper each morning in order to stay current and up to date with what is going on in terms of corporate America as well as government and related news topics. For this reason, I subscribe to the Wall Street Journal. Last semester, I would walk to my on-campus mailbox every morning to pick up the paper. Either due to the inconvenience or more simply, my own laziness, I now no longer receive a hard paper copy of the newspaper. Rather, I read it online. Not only is this option more convenient, it is cheaper and more economical since I consume less paper. Maybe reading the newspaper at all is considered to be old-fashioned or outdated; but my shift to the virtual newspaper world is certainly more current.

In terms of social networking and Facebook, my consumption has increased slightly. I find myself posting more on friends’ walls and using the Facebook Chat more frequently than before. Again, it can probably be attributed to the convenience of typing compared to texting or making a phone call. But maybe it is more than that. My friends are on Facebook literally all day long. So having multiple people on the same platform at once makes a virtual social life even more enticing since I can interact with several people at once, all on the same website.

The biggest change I feel has occurred in terms of my media consumption would probably have to be news related. Previously, I would watch one particular news source and just accept what I would hear, for the most part. Now, however, I do not rely on one television news source, but several. I find the information to be more believable when it is heard from more than one credible source. Further, the information that I hear only from one station, I essentially omit from my understanding of the current news. As a media consumer, I feel that only the information that is reiterated through several sources is actually credible and reliable. For instance, when I see a story on the news about someone being robbed in a particular area, I know that this station is just trying to fill up airtime, because that is not news. People get robbed all the time.  I feel that by being more aware of how news stations operate makes me a more critical media consumer since I no longer just accept what I hear on television. More than that, news related information that I hear from my friends on Facebook is hardly considered credible. For example, when my friends posted that “Osama bin Laden has been killed,” I listened to what they said, but turned on the television in order to confirm it. Once I saw several channels with that same headline, I accepted it as fact and moved on.

In general, I would say that I consume about the same amount of media on a daily basis as I have previously. However, now I am more critical of what I accept in terms of news and facts. I still watch movies that same way; that is, I do not try to figure out what will happen, I just watch it. Aside from this aspect, I feel that entertainment is still very pertinent in my life. I feel that my entertainment consumption is relatively similar to what it has always been (movies, music, internet browsing etc.), but my knowledge consumption is more analytical and critical. For one last example, when I read an article for a class, I find myself asking the article questions – essentially critiquing it inadvertently. Once I am done reading, I often use the internet to try to confirm what the author was saying and answer my questions. This is probably the most useful tool I can take with me for the rest of my academic life.


The Mainstream Music Trend

Posted: May 3, 2011 by jbianchi23 in Uncategorized

Have you ever noticed that a band will start off being unknown and only playing small shows in underground bars? The select few that make it to the “mainstream” or are at least are played on terrestrial radio often change their style in order to fit in with what people really want to hear. This common shift often occurs after a band has several successful songs and obtains a substantial fan following.

Why then, do such bands change their style at all? Too often, you hear about how ‘this new album is a shift from the old album.’  Why do these bands change? The answers lies in money. Most bands would rather shift their music and make tons of money; rather than keep the same music and have to get a second job. It is an unfortunate part of our culture – the fact that society in a sense is essentially shifting bands’ styles. The money may be one main factor in this problem, but the money only comes from the people, or the society, that is willing to pay for the product (music in this case). Therefore, it is fundamentally the society and culture that is forcing these bands to shift their styles. A seemingly unavoidable and unfortunate aspect of American culture.

Reality TV

Posted: April 25, 2011 by jbianchi23 in Uncategorized

One of the most widely viewed genres of television recently has become the reality tv phenomenon.  Most of us have watched a reality show at some point or another and for the most part, the shows hold people’s interest. How? I honestly do not know. These shows are ridiculous and unrealistic in nature – but people still watch.  Any show that depicts the life of a celebrity is probably the worst kind. Obviously this is not how a celebrity really lives – you are only seeing what the producers want you to see. More importantly, why would you want to see how a celebrity lives? They are just people with money. Who cares?

Facebook for Bodybuilders

Posted: April 18, 2011 by jbianchi23 in Uncategorized

People are always asking – what is going to be the “new” Facebook? Maybe the answer lies in’s, Bodyspace. This is essentially a Facebook – but only for those interested in bodybuilding, athletic training and competitions etc. The site has space for the bodybuilders’ current sports supplements, measurements, future competitions, and much more. Ultimately, this is for the truly dedicated and motivated bodybuilders who are interested in tracking their own progress while interacting and getting new workout or supplement information from fellow members. Bodyspace is attached to which is a highly reputable sports supplement website.

The idea is perfect. Attract members to Bodyspace since it has the similar addictive qualities as Facebook, and that person is more than likely going to buy their supplements from this website in the future. In a way, this idea is more creative than Facebook since this company is actually selling something. It has cleverly turned free social networking into something that can be bought and sold. Though there are only a few million members, I would not be surprised to start seeing similar “Facebook like” websites that are directed towards specific groups of people with similar interests.

The Deficit Cuts

Posted: April 14, 2011 by jbianchi23 in Uncategorized

President Obama’s speech about cutting back the United States’ deficit took many people by surprise. Many people complained that it took the President way too long to get on board with the budget and spending cuts. However, Obama is now being recognized as the one who wants long term deficit reductions and across the board cuts in spending. This happened less than a week after the government was close to shutting down because of an unapproved budget agreement between Republicans and Democrats.

Though it may seem like the government has been quiet in the past two years; this is a step in the right direction by Obama taking action that will effect our futures.

Pandora Investigation

Posted: April 4, 2011 by jbianchi23 in Uncategorized

Today, an industry wide investigation was started by the federal government in regard to smart phone application media sharing. One company that was issued a subpoena was Pandora Media Inc. The government is trying to make sure that media sharing programs like Pandora are not illegally transmitting music or other media with a copyright. The government is also looking into whether or not the apps are transmitting back private data in regard to individuals who are using the apps. This is similar to the ongoing Facebook probe in which Facebook has been caught transmitting user data to advertising companies.

It all comes down to privacy. Since the internet and media sharing websites are relatively new in the eyes of the law and regulation; the government has begun looking into what is considered private information. This is a key time where up to date regulations will be defined that will be the standard for the future. These laws will have an effect on social media websites like Facebook and media sharing websites like Pandora. The laws that are defined from the result of these investigations may or may not change the nature of what is allowed on websites of this nature – making this an extremely important topic for internet users.


More on this:

Wall Street Journal –

Should Companies Be on Social Networking?

Posted: March 28, 2011 by jbianchi23 in Uncategorized

Have you noticed recently that at the end of a commercial you will see or hear “Join us on Facebook or Follow us on Twitter!” And much to my surprise, I as well as many of my friends either “like” or are “friends” with several corporations on Facebook. From the company’s perspective, this is a flawless business venture. They get to advertise and post promotions for free as their “status updates.” Those advertisements show up on people’s’ “news feed” and those that are interested may actually spend money on that event/product.

Should this type of social media exist? Or should sites like Facebook only allow social interactions among people – not huge corporations? Since sites like Facebook and Twitter are relatively new, these areas and ideas are relatively unexplored. From Facebook’s perspective, they just want as many daily users as possible – regardless of whether or not the users are people or companies. But can social media websites make more money by charging companies a fee to create a membership? Or would this violate the “free” idea of sites like Facebook?